Akanksha Sharma
Early Life and Education
Akanksha Sharma, the Co-founder and CEO of CITTA (Lexicon Lifestyle – A Lexicon Group Enterprise), pursued her higher education at the prestigious Fashion Institute of Design & Merchandising, Los Angeles, earning a degree in Apparel Industry Management. This educational background provided her with a unique combination of creativity and strategic business acumen, laying the foundation for her journey in the skincare industry.
Entrepreneurial Journey
Driven by a vision to transform the baby bath & skincare industry, Akanksha Sharma co-founded CITTA, a Pune-based premium bath and skincare brand. As the driving force behind CITTA, she is dedicated to ensuring transparency and empowerment for parents by openly disclosing every ingredient used in the brand’s products. She believes that informed choices lead to confident parenting and has built CITTA with a mission to provide babies with safe, effective, and thoughtfully curated skincare solutions. After immense success in the baby care sector, CITTA transitioned into adult skincare. Taking the unconventional route of first earning trust through baby care, the brand expanded into skincare for adults as well, continuing its commitment to quality, safety, and transparency.
Achievements and Recognition
Akanksha Sharma’s contributions to the industry have been widely recognized. She has received prestigious accolades such as:
- Her Circle Bizruptor of the Year 2024 Award for Scalability
- Femina Achievers 2024 Maharashtra Award
Her work and insights have been featured in prominent publications, including YourStory, Pune Times Mirror, The Weekend Leader, Adgully, and more. These achievements highlight her influence and thought leadership in the bath & skincare industry.
Impact and Vision
Being at the forefront of innovation in the skincare space, Akanksha Sharma is continuously pushing boundaries to make a meaningful difference in the lives of parents and their little ones. Her unwavering commitment to quality, safety, and transparency has positioned CITTA as a trusted brand, redefining standards in baby skincare and now adult skincare as well. Her journey serves as an inspiration for aspiring entrepreneurs, proving that passion, combined with strategic thinking and dedication, can lead to impactful change in any industry.
Also Read: Rashmik Mandhana
Last Updated on Thursday, April 10, 2025 1:57 pm by Admin
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